Juicy pumps only for Calum Von Moger. That is unless you hurt yourself while lifting, or rappelling. I recently watched the movie Unbroken which stars Calum Von Moger, who is an Aussie bodybuilder and social media influencer. SPOILER ALERT: the movie essentially is about his rise to the top of bodybuilding, playing Arnold in the movie Bigger, influencer lifestyle, family life, and his major setbacks. Calum is all about juicy pumps until he tears his bicep, which leads him to not being able to do anything with his left arm. The recovery involved lots of rehab, and isolation work with his right arm. But once he’s back at he goes rappelling with his older brother, slips and severely injures his knee. Yet another setback. That’s not what this post is about though. It’s about him going through depression because he couldn’t do what he loved…lifting, and living an active lifestyle. What came out of these injuries was an understanding of how important his family and friends truly are. He took a step back from the social media influencer lifestyle and focused on bettering himself. And guess what, he was fine. Social media is so consuming on a daily basis, especially when you rely on income for social media posts as an influencer. But alas, there’s more to life than what’s on your phone and all the social media feeds. So break away and be creative, inspire, free yourself from the screen…or maybe go watch Unbroken, it’s worth it. Let Ciconte Consulting manage your social media pages so you can free your mind.